Spark
Details
Overview
Spark is a personal project created to show brand identity skills with the help of goodbrief, a random design brief generator to set “client” guidelines within the project.
Design Brief
“We are a company that researches new ways to take notes by combining open-source software with a lovable mascot. Our main product is an app that you can use at home and implement new creative techniques. Our target audience is women. We want to convey a sense of bravery, while at the same time being gentle.”
Spark is a personal project created to show brand identity skills with the help of goodbrief, a random design brief generator to set “client” guidelines within the project.
Design Brief
“We are a company that researches new ways to take notes by combining open-source software with a lovable mascot. Our main product is an app that you can use at home and implement new creative techniques. Our target audience is women. We want to convey a sense of bravery, while at the same time being gentle.”
User Personas
Visual Identity
Logo Process
Website
Print